How Color Can Impact a Medical Office

Posted on May 30, 2013 by

In the past we’ve discussed some of the psychological effects color can have on a person, but when it comes to choosing the colors to use within the office of your medical practice, color psychology is not the only thing you want to take into consideration. You must also think about how the color will make a certain room look and feel when making your selections.


As a great article on color psychology and interior design that we recently came across notes, the wrong color can make an exam room unappealing to a patient. For instance, while white presents a crisp, clean look, some patients see it as sterile and uninviting. Reds and oranges are also sometimes seen as unappealing simply because they are so bold and assertive. And if an exam room doesn’t appeal to a patient aesthetically, they might not feel as comfortable and are less likely to have a pleasant visit.


These design experts also discuss the importance of selecting the right color combinations for exam rooms, calling it a “quintessential part” of the design process. For example, a room filled with lighter colors can make the room appear larger because the colors usually “fade …


Study Offers Insight to “Economic Burden” of Vision Loss in America

Posted on May 28, 2013 by

Recent years have brought about increasing healthcare costs, especially in America. Obesity and chronic illnesses are just a few of the contributing factors, but what do the roles of vision loss and eye disorders play in healthcare costs?



A new study recently published in Ophthalmology offers insight into just how costly vision loss and eye disorders are, particularly for the American population under the age of 40. According to the study, “the economic burden” of vision loss and eye disorders was $27.5 billion last year, with $5.9 billion in costs for children and $21.6 billion accounting for adults ages 18 to 39.


The study, which defines the numbers as “a substantial burden” for a group previously left out of similar studies, also broke the costs down by direct and indirect costs. Direct costs included $7.3 billion for medical costs associated with diagnosed disorders, $4.9 billion attributed to refraction correction, and $0.5 billion accounted for undiagnosed vision loss. Additionally, $1.8 billion were spent on other direct costs. Indirect costs accounted for $13 billion spent. Prevent Blindness America plans to present a more in-depth discussion on the economic burden of vision loss and eye disorders for …


Helping Patients Cope with Spring Eye Allergies

Posted on May 23, 2013 by

Itchy, watery, red and swollen eyes accompanied with sneezing, coughing, and running noses can only mean one thing… spring allergy season is here. This year’s spring allergy season got off to an early start, and as WebMD shared earlier in the season, some doctors are seeing signs that allergy season “may be more miserable than usual this year.”


What’s the reason for this prediction? A false spring is partially to blame because it caused pollen levels to climb, dip, and then rise again. Stanley M. Fineman, MD, former president of the American College of Allergy, Asthma and Immunology who now practices in Atlanta, shares that the pollen pattern causes people who suffer with allergies to feel a “priming effect.” This is when patients are initially exposed to the allergens and then re-exposed after the dip and subsequential increase in pollen levels, causing patients to feel the effects even more because their bodies prepare to respond.


Allergies can make your patients feel horrible, especially when they feel the need to constantly rub their eyes or wipe tears away. However, there are a few ways you can help them combat the symptoms so they can enjoy the …


Understanding Autofluorescence Imaging with Dr. Jerome Sherman

Posted on May 21, 2013 by

In addition to developing instruments and devices that equip optometrists and ophthalmologists with better diagnostic capabilities, we also strive to help educate practitioners by offering clinical trainings designed to provide information on the various conditions an optomap exam can detect.


Jerome Sherman, OD, FAAO and Distinguished Teaching Professor at The State University of New York, recently discussed widefield autofluorescence imaging (af) in a webinar for Optos.  He describes af as a novel, noninvasive imaging procedure that has opened “a new world of diagnosis.” Throughout the webinar, Dr. Sherman discusses some of the basics of af, as well as what types of conditions can be revealed through af that can’t be detected with standard fundus photography and standard ophthalmoscopy. The webinar also includes photographic examples and some scenarios, such as the following:


Hyperautofluorescence and Hypoautofluorescence



Disc Drusen revealed with af



Retinal Toxicity invisible to ophthalmoscopy



Early Retinitis Pigmentosa with Bull’s Eye Maculopathy  (invisible to Ophthalmoscopy & Fundus Photography)


Please visit our website to view the entire webinar with Dr. Sherman. There, you …


The “Must-Have” Technologies Every Practice Should Have

Posted on May 17, 2013 by

As we shared a few months ago, investing in advanced technology is a must for every medical practice. Adding equipment with up-to-date technology allows your practice to operate at maximum efficiency and create a more positive patient experience.


Optometric Management recently published a list of five “must-have” technologies which the magazine suggests that every eyecare practitioner consider for their practice. These technologies are described as technologies that will make your life easier while minimizing “administrative burden” and instilling “patient loyalty and referrals.” Below is a quick look at each.


Digital Appointment Scheduling – The author of the article, Ben L. Larson, O.D., shared that his practice uses digital scheduling software that is linked directly to the practice’s website. Patients are able to schedule an appointment without calling and can do so at any hour, which has led to an increase in word-of-mouth referrals. Additionally, the practice’s staff is able to focus more on patient care and less on administrative duties.


Patient Intake Forms on Your Website – Adding patient intake forms to your website offers extra convenience to your patients and the staff of your practice, by eliminating the need to provide the patients with several handouts …


Optos’ Chart Remote iPad App

Posted on May 15, 2013 by

At Optos, we are always trying to find ways to help professionals and patients communicate better and get the best results from tests. With these goals in mind, Optos has developed a helpful new iPad app to accompany the already versatile OptosChart digital visual acuity system.


Our app, Chart Remote, is designed to control the OptosChart visual acuity testing systems, as well as perform near vision testing via an iPad. The OptosChart is compatible with several of the commonly used USB Wi-Fi adaptors, including Linksys, Belkin, Netgear, and DLink. The app’s software will automatically detect the Wi-Fi signal from the USB Wi-Fi adaptor allowing you to connect your iPad via an ad hoc network, or through the wireless LAN network in your clinic.


In addition to serving as a remote, the Chart Remote app offers a synchronized on-tablet chart display. This means you will no longer need to memorize another optotype or read the chart along with your patients to confirm the responses of your patients. The Chart Remote app also streamlines patient registration and data input, as well as allows you to archive, email, or print visual acuity reports.


The OptosChart digital visual acuity testing system  …


Optos at Conferences & Events for Eyecare Professionals

Posted on May 13, 2013 by

While representatives from Optos are constantly in the field talking to eyecare professionals about our products and technology, we really enjoy the chance to talk to groups of professionals at conferences and trade shows. Optos regularly attends these events, creating an educational opportunity for practitioners to learn more about our retinal imaging devices, as well as how more and more studies are proving the benefits of ultra-widefield imaging.


Optos recently had a presence at Optrafair, one of the largest shows in the industry in the UK, and we stayed busy sharing information with attendees about our Daytona device and autofluorescence imaging.


Optrafair attendees listen to a talk about Daytona and autofluorescence imaging.


Our representatives also attended a meeting of the Pacific Retina Club, at which Optos’ technology was featured in 11 presentations, including the keynote address from Dean Elliot from Massachusetts Eye and Ear Infirmary on Retinoplexy. We also had representatives present at the Ophthalmic Photographers’ Society Midyear Meeting, where we were able to share about Daytona and our 200Tx with many attendees. Additionally, Optos’ technology had some exposure when it was also featured recently in two papers published in Retina: The Journal …


World Hypertension Day is May 17

Posted on May 09, 2013 by

Has a patient ever given you a funny look when you’ve asked questions about his or her medical history? It’s probably because the patient was expecting you to stick to eye and vision questions, rather than overall health questions. Many times, patients don’t realize that systemic issues can be detected through an eye exam, or that such issues could be the reason behind changes in vision.


With World Hypertension Day coming up on May 17, it’s a good time to talk to your patients about how hypertension can affect their vision and health, especially if they have been diagnosed with hypertension in the past or if they have a family history of the condition. A few points to share with your patients include the following:


Vessels in the eye can change or become damaged as a result of elevated blood pressure. The perfusion of the retina can also be damaged and eye tissue may not receive enough oxygen. Nerve cells can die, which creates an increased risk for thromboses, leading to blurred vision or blindness. Many people aren’t even aware that they have hypertension or don’t experience symptoms, which is why it’s often referred to as the “silent …


Encourage Patients to Take Eye Health Seriously During Healthy Vision Month

Posted on May 06, 2013 by

Helping practitioners keep their patients’ eyes healthy is what we’re all about here at Optos, so, although Healthy Vision Month is only officially observed in May, every month is healthy vision month for us! However, we’d like to encourage all practitioners to get involved with Healthy Vision Month this year, especially because this year marks the 10th anniversary of this opportunity to encourage everyone to take action to protect sight, prevent vision loss, and maintain vision for years to come.


As the National Institutes of Health (NIH) shares, lots of people are living with undetected vision issues, diseases of the eye, and other problems that can be detected through an eye exam. Healthy Vision Month was created to help promote viewing vision as a health priority. A few ways the Healthy Vision Month website suggests you can accomplish this includes:


Adding eye-health facts and statistics to your practice’s website, newsletter, or social networking sites, and provide a link to the Healthy Vision Month website Placing eye-health posters throughout your practice Setting aside your own Healthy Vision Day or Week and issue a statement about it, encouraging everyone to schedule an eye exam each year and to encourage habits …


The OPS Scientific Exhibit Image Competition

Posted on May 03, 2013 by

The Ophthalmic Photographers’ Society (OPS) holds an image competition annually at the American Academy of Ophthalmology (AAO). The competition is open to all members and always features a number of interesting images that represent the best in retinal imaging across a number of different categories.


The judge’s panel for the competition is made up of OPS members and ophthalmologists who select the images that best represent the categories of the competition, which range from conditions like retinal angiography to images demonstrating surgical techniques, and even creative submissions under “Eyes as Art.” The winning images are then put on display at the OPS Scientific Exhibit on the AAO Exhibit Floor during the show.


However, prior to the Exhibit’s opening, a third set of judges reviews the images one last time and selects what OPS describes as “the most outstanding image from the show.” That image is honored with the Csaba L. Martonyi Award, which is named for Csaba L. Martonyi, CRA, FOPS, a longtime member of the OPS who encouraged professional imagers to put their “effort and skill into producing images that serve a medical purpose and demonstrate technical and artistic perfection.”


In the 2012 competition, Optos was …